项目背景
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更新时间:2024-07-10
开学时间9月
课程学制1年
学费23900.00/GBP
专业介绍
From social media, website management and digital design, digital marketers are an integral part of 21st Century business. They require not only a head full of marketing ideas but the ability to work with data for the purpose of analysing marketing campaign effectiveness. Our CIM-accredited MSc Digital Marketing and Analytics course has a strong focus on marketing metrics and a large practical element. It allows you to apply theoretical knowledge and hit the ground running with top-end skills needed for digital campaigns for any business. Also available with an optional Industrial Placement.
推荐顾问
语言要求
Write
5.5
19
59
总分
6
80
63
学术要求
专业领域:商业,管理,市场专业;其他专业也可以个案评估。
课程设置
Digital and Social Media Design & Branding :数字和社交媒体设计与品牌 Web Marketing and Analytics:网络营销和分析 The Digital Consumer :数字消费者 Social Media Analytics:社交媒体分析 Principles of Digital and Social Media Marketing:数字和社交媒体营销原则 Digital Marketing Data Mining and Analytics:数字营销数据挖掘和分析 Emerging IT Trends for Digital Marketing :数字营销的新兴IT趋势 Digital Marketing Research & Intelligence:数字营销研究与情报 Digital Marketing Strategy and Planning :数字营销策略与规划 Research Methods and Consulting Skills :研究方法与咨询技巧
申请案例
学生姓名:上**
毕业学校:湘南大学
本科专业:Business English
基本背景:/GPA82/100/雅思0
学生姓名:上**
毕业学校:湘南大学
本科专业:Business English
基本背景:/GPA82/100/雅思0