项目背景
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更新时间:2024-10-05
开学时间9月
课程学制1年
学费21500.00/GBP
专业介绍
To work in an international marketing context you need to understand your audience and how to reach it. Our course combines the research and teaching strengths of our School of Literature and Languages with the expertise of Surrey Business School, offering an exciting fusion of skills and experience that will accelerate your career.
Over the years, our intercultural and professional communication courses have successfully trained graduates who have gone on to fruitful careers in a variety of international organisations, particularly in areas such as:
Advertising
International management
Human resources
Corporate communication
Media and public relations.
推荐顾问
世界排名
语言要求
Write
6.5
19
64
总分
6.5
88
67
学术要求
任何专业
课程设置
Compulsory courses:必修课程
BUSINESS COMMUNICATION I: WORKING IN AN INTERNATIONAL ENVIRONMENT:商务沟通I: 在国际环境中工作
INTERNATIONAL MARKETING MANAGEMENT:国际营销管理
MARKETING:市场营销
RESEARCH SKILLS FOR BUSINESS AND MARKETING PROFESSIONALS:商业和营销专业人员的研究技能
BUSINESS COMMUNICATION II: COMMUNICATING WITH CUSTOMERS:业务沟通二: 与客户沟通
BUSINESS REPORTING TECHNIQUES:业务报告技术
CONSUMER BEHAVIOUR:消费者行为
DISSERTATION:论文
E-BUSINESS STRATEGY:电子商务战略
GLOBALISATION: THEORIES, DISCOURSES AND PRACTICES:全球化: 理论、话语和实践
INTERCULTURAL COMMUNICATION FOR BUSINESS AND MARKETING PURPOSES:出于商业和营销目的的跨文化交流
INTERNATIONAL BUSINESS PROJECT:国际商务项目
申请案例
学生姓名:熊**
毕业学校:西南财经大学
本科专业:会计
基本背景:
四年级/GPA78/100/雅思0