项目背景
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更新时间:2024-07-10
开学时间9月
课程学制1年
学费26500.00/GBP
专业介绍
Today's businesses and organisations operate in a global context of disruption and uncertainty. Whether for-profit or not-for-profit, public or private, all are affected by political, ecological and demographic complexities. So what are the implications for those organisations and businesses? They must be quick to change. And they must change strategically. Endorsed by Ernst & Young (EY), this programme benefits from depth of expertise, knowledge and cutting-edge research. We will teach you the art of strategising and the practice of strategy. You will learn how to develop strategic business models and understand the implications of digital strategy. You will also acquire a deep knowledge of mergers and acquisitions as a potential strategy to enter new markets, grow or access critical resources and capabilities. Working with real examples from industry, you will test your theoretical knowledge in context. In the company project module we tackle a question, task or challenge sourced from companies and supported by faculty and partners from EY. Our teaching is underpinned by our staff’s cutting-edge research, which they bring to the classroom. For your dissertation you can choose a desk-based topic, empirical research or a real strategy project. The latter sees you formulate or implement a strategy within a company and then write a reflective essay. Some students continue with the company as interns or directly in paid employment following graduation. It doesn’t matter if your background is in art or engineering, medicine or management, studying strategy combined with your existing in-depth specialist knowledge will enhance your worth in the job market. Our graduates are able to change and challenge the idea of a business and wher it is at. Many go on to work with consultancy firms, high tech businesses and financial organisations.
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语言要求
Write
6
22
50
总分
6.5
87
58
学术要求
任何专业
课程设置
Core:核心
Building Competitive Advantage:建立竞争优势
Business Model Innovation:商业模式创新
Corporate entrepreneurial mindset:企业创业心态
Cross Border Mergers and Acquisitions:跨国并购
Digital Strategy:数字战略
Dissertation:论文
International Strategy Summit:国际战略峰会
Professional Development:专业发展
Researching Entrepreneurship, Strategy and International Business:研究创业、战略和国际商业
Strategic Purpose and Leadership :战略目的和领导力