MSMK7001 - Marketi g Ma ageme t MSMK7002 - Co umer I ight MSMK7003 - A lied Marketi g Re earch a d Metric MSMK7004 - Marketi g o the I ter et MSMK7005 - Marketi g Strategy Simulatio (Ca to e Cour e) 选修科目 MSMK7011 Service Marketi g a d Ma ageme t MSMK7013 Bra di g Strategy MSMK7015 Adverti i g a d I tegrated Marketi g Commu icatio MSMK7019 E tre re eurial Marketi g MSMK7020 I ter atio al Study Field Tri MSMK7021 Big Data Co umer A alytic MSMK7022 Tech ology I ovatio i Retail Ba ki g Co umer Fi a ce MSMK7023 Cu tomer Ma ageme t MSMK7024 ESG a d Marketi g for Social Im act MSMK7025 Algorithm , Big Data a d O li e Market lace MSMK7026 Digital Tra formatio for Marketi g Orga izatio MSMK7027 I ter atio al Bu i e E viro me t MSMK7028 Bu i e Simulatio MSMK7029 Platform Bu i e Model a d the Shari g Eco omy MSMK7030 Acti g o Co umer I ight : Lear i g Through Ca e A aly i a d Ex erie tial Lear i g Project MSMK7031 Prici g Strategie a d Tactic