项目背景
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更新时间:2024-07-10
开学时间10月
课程学制1年
学费24500.00/GBP
专业介绍
The MA Strategic Communication is designed to provide you with an in-depth understanding of the uses, and abuses, of communication by a range of government, corporate and third sector organisations.Throughout this master's in Strategic Communication, there will be a particular focus on how different organisations develop and realise key strategies in the communication of not only products and ideas but also places and experiences. Of particular interest will be changes in these communication practices as a result of both digitalisation and globalisation, and there will opportunities to engage with theoretical approaches, as well as practical examples and case studies from around the world.
推荐顾问
世界排名
语言要求
Write
6
22
63
总分
6.5
92
67
学术要求
humanities/社会科学相关专业
课程设置
Compulsory modules:必修模块 Understanding Modern Media:理解现代媒体 Strategic Communication:战略沟通 Researching Communications 1: Media Users and Cultural Industries:研究传播1: 媒体用户与文化产业 Postgraduate Dissertation:研究生论文 Strategic Interaction:战略互动 Researching Communications 2: Texts and Digital Platforms:研究通信2: 文本和数字平台 Postgraduate Dissertation:研究生论文 Optional modules :可选模块 Media & Cultural Industries: Culture, Economy and Policy:媒体与文化产业: 文化、经济与政策 Social Media and Political Communication:社交媒体和政治传播 Digital Economies:数字经济 Data, Power and Democracy:数据、权力和民主 Media and Cultural Work: Inequality and Discrimination in the Creative Industries:媒体和文化工作: 创意产业中的不平等和歧视 Digital Cultures:数字文化 The Politics of Representation:代表政治 Marketing Politics:营销政治