Ranked 12th in the world and 3rd in the UK in the QS University Rankings 2021 for MSc Business Analytics, the course features a broad range of theory and applications in analytics. The course offers you the opportunity to gain in-depth theoretical and applied knowledge of business analytics, and to provide insights on how to analyse business problems and solve them using a variety of operational research, statistics and machine learning techniques. You will also gain a cross-disciplinary training in business models, quantitative methods and data science by covering descriptive, predictive and prescriptive analytics, and be prepared for working in complex data-driven environments through building up quantitative consultancy skills and developing programming skills. You will also be guided in optionally obtaining certification as Associate Certified Analytics Professional. This globally recognised certification is offered by the INFORMS (USA) and The OR Society (UK), and the required knowledge to pass the certification exam is closely aligned with the core content of this course. You will cover a balance of descriptive, predictive, and prescriptive analytics, involving visualisation (Tableau), forecasting and data mining techniques, and optimisation.