This course combines rigorous research of global media products, content and technologies with the creative skills needed. You will take an interdisciplinary approach to develop an oversight of media, communication, culture, politics, power, business, marketing and creativity. It will deepen your understanding of these complex dynamics and practices, preparing you for a career in this fast-changing industry. You will explore the role of ideas, beliefs and values in media production and consumption. You will also learn how media products and content enable us to communicate creatively and effectively across global markets and cultural borders. You will consider how media can inform new kinds of professional practice and anticipate future developments.