项目背景
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更新时间:2024-07-09
开学时间9月
课程学制1年
学费26500.00/GBP
专业介绍
Convert your creative ideas into business success and use the power of design and innovation in a corporate context. This MA Design Management will teach you how to understand, manage and oversee the process of design in all aspects of business. Providing you with a huge range of career opportunities. This course will suit a graduate or professional who wants to excel in design and business. Throughout this design management master's course you’ll develop essential workplace skills and put your learning into practice. You’ll take part in mini projects, including auditing the user experience of digital services and looking at brand design for a range of organisations. In a sophisticated group marketing simulation workshop you’ll invent a company, design and sell a product, then use customer and market feedback to review and develop this. You’ll be taught by a variety of design management specialists who’ll involve you in their research to enhance your learning. They’ll help you develop original ideas to negotiate and co-create with designers, marketers, financiers, lawyers, and clients. Studying as a design management postgraduate with us will give you access to strong links with a range of industries. External practitioners regularly give lectures and run workshops, where you can see how design management theory applies to real life business scenarios and get a chance to network. This degree covers: marketing and branding service, process, and product design customer experience design project and risk management
推荐顾问
语言要求
Write
6
21
64
总分
6.5
92
68
学术要求
广告,建筑,business,时尚管理,图形设计,艺术史,工业设计,室内设计,管理,市场营销,摄影,政治,产品设计,心理学,社会学。
不接受动画,播音主持,商务英语,commerce,交流学,计算机科学,数字媒体艺术,戏剧,工程,金融,hospitality,人力资源,交互设计,国际经济与贸易,新闻,语言与语言学,数学,法律,传媒,音乐,表演艺术,公共关系,科学,统计学,戏剧,贸易,电视与电影。
课程设置
Mandatory 必修 Design Management 1:设计管理1 Design Management 2:设计管理2 Final Project (Design Management):最终项目 (设计管理) Professional and Academic Skills 1:专业和学术技能1 Professional and Academic Skills 2:专业和学术技能2 Strategic Design Management and Marketing:战略设计管理与市场营销 Optional 选修 Creative Thinking and Problem Solving:创造性思维与问题解决 Digital Cultures:数字文化 Entrepreneurship:企业家精神 Experimental Publishing:实验出版 Exploring the Visual Language of Display:展示的视觉语言探索 Global Marketing:全球营销 Sustainability in Business and Design:商业和设计的可持续性 Visual Culture:视觉文化
申请案例
学生姓名:倪**
毕业学校:西北师范大学
本科专业:Environmental Design(Sino-Poland Cooperative)
基本背景:四年级/GPA82.68/100/雅思0
学生姓名:俱**
毕业学校:广西大学 Guangxi University
本科专业:美术学 Bachelor of Arts in Fine Arts
基本背景:一年级/GPA84.25/100/雅思0
学生姓名:宋**
毕业学校:大连交通大学
本科专业:产品设计
基本背景:/GPA83.37/100/雅思0
学生姓名:冯**
毕业学校:长沙理工大学/ Changsha University of Science and Technology
本科专业:视觉传达设计/Visual Communication Design
基本背景:/GPA84.01/100/雅思0
学生姓名:陈**
毕业学校:Dalian Art College
本科专业:Bachelor of Fine Arts in Environmental Design
基本背景:/GPA84.24/100/雅思0
学生姓名:曹**
毕业学校:Xi’an Polytechnic University
本科专业:Bachelor of Arts in Environmental Design
基本背景:/GPA3.5/4.5/雅思0